During their five-year career, Jully mostly performed at visual kei related events and was featured in visual magazines. However, neither their sound nor looks fit the typical visual kei mold at all.
Their music is rock, with extra focus on the guitars and bass that are mostly used to play quick and interesting riffs. Often, a hint of melancholy is added to the songs, brought about by Shinichirou's unrestrained emotive voice. Their appearance is very casual though stylish and the use of make-up is kept to a minimum.
Before the band began activities, they already had some popularity because of the bands the members had previously played in.