Hikawa Kiyoshi is a singer in the enka genre, a traditional Japanese music style. Whereas enka is mostly a genre enjoyed by Japan's older generations, and is also performed by elder singers dressed in traditional garb, Hikawa Kiyoshi is contradicting this image.
In his early thirties, handsome and dressing quite fashionably, he is incredibly popular amongst enka lovers. He has also sparked the interest of the younger generations and is on his way to shake off the stereotype of enka being uncool.